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Wednesday, Nov 6, 2024

Wells to Open Sundays

Wells to Open Sundays Wells Fargo on April 11 began operating two of its Northeast San Fernando Valley bank branches on Sundays to better serve the Hispanic community, officials said. The bank’s full service locations in Pacoima and Panorama City, which provide a range of services including mortgage lending and investment products, will be open from 11 a.m. to 5 p.m. on Sundays. Competitor Banco Popular several years ago decided to operate its Panorama City branch seven days a week in hopes of attracting its check cashing customers to the bank’s other services. But the extended hours were eliminated after a year because the bank found its volume of business on Sundays was not sufficient to justify the added cost. “We never saw the traffic materialize,” said Vernon Aguirre, California region executive for Banco Popular. Aguirre added that the bank’s check cashing services, which remain open seven days a week, continue to draw a lot of traffic on Sundays. Wells Fargo on May 1 will also expand its Saturday hours to 9 a.m. to 4 p.m. at all its Northeast Valley locations, including Pacoima, Panorama City, San Fernando, Van Nuys, North Hollywood, Granada Hills and Northridge. “Latino banking consumers in the Northeast Valley have traditionally been under-served,” said Marla Vasquez, district manager for the Northeast Valley. “We hope that the expanded weekend service will send the message that Wells Fargo is actively seeking their business.” Shelly Garcia

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