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Saturday, Apr 20, 2024

40 Under 40, Hardy

Jeff Hardy, 36 Founder/CEO, Floor 84 Productions Jeff Hardy parlays his artistic passion into the business world. The 36-year-old entrepreneur started North Hollywood-based Floor 84 Studio in 2000 to monetize his painting and illustration skills. The company provides creative services such as branding, marketing, motion/broadcast graphics and website design and development. “As an artist, I approach business and problem solving abstractly, utilizing various creative perspectives,” Hardy said. “My artistic background is instrumental in defining our strategy and growth.” Hardy has diversified the services his company offers and expanded to other facets of creative development to remain successful in today’s business climate, which has been challenging for many small businesses. In 2008, he created a subsidiary division, F84 Games, which develops games such as “Survival Run with Bear Grylls” and others featuring Disney character Kick Buttowski. “I leverage our skills to the max and mature client relationships beyond the initial engagement,” Hardy said. “Focusing on customer service defines an exceptional client experience, resulting in loyalty and referrals.”

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