Great American Group LLC, a subsidiary of Woodland Hills-based B. Riley Financial Inc., has begun liquidation sales at all 798 Gymboree and Crazy 8 stores in the U.S. and Canada.

Great American will manage the closing sales in coordination with financial services firms Tiger Capital Group, Hilco Merchant Resources and Gordon Bros.

On Jan. 16, San Francisco-based Gymboree Group Inc. announced it had filed for bankruptcy protection. It plans to close all of its North American stores. During liquidation, the children’s clothing retailer is offering discounts of up to 50 percent, which will continue until all merchandise is sold.

The company has eight Gymboree locations in the Valley area including Northridge, Sherman Oaks, Valencia, Glendale, Simi Valley, Thousand Oaks, Camarillo and Ventura.