Helen Floersh

Staff Reporter (Retail, Nonprofits)

Helen covers retail, hospitality and nonprofits in the greater Valley region.

Email: hfloersh@sfvbj.com
Phone: 818-316-3121 Extension: 112

Recent Stories

Beauty Pros Eagerly Take Eye Test

Survey results give Glad Lash insights into customer base.

Eye makeup company connects with customers through survey.

Aliso Reopens

ENERGY: SoCalGas renews operations at methane leak site.

Residents express concerns over reopening of Aliso Canyon gas storage facility.

Bowling Tournament Attracts Cops, Firefighters

Tourism: Studio City alley hosts hundreds for the World Police & Fire Games.

More than 150 police and firefighters from 20 countries around the globe descended on Pinz Bowling Center in Studio City Aug. 9 to 11 to take part in the World Police & Fire Games bowling tournament, one of 65 athletic events held throughout the Los Angeles area.

DineEquity CEO Starts With Restaurant Closures

HOSPITALITY: Investors react positively to same-day hire and location shrinkage.

DineEquity hires new CEO and closes more locations.

Cherokee Jumps on Amended Debt Deal

Cherokee Global Brands has amended its credit facility with Cerberus Business Finance, sending the company’s stock up more than 10 percent.

DineEquity Appoints New CEO

Shares of DineEquity Inc. jumped more than 4 percent Thursday after the release of the company’s second-quarter financial results and the news of hiring a new chief executive.

Provision Letter Clarifies Rite Aid Deal

Provision Holding Inc. anticipates the number of 3D shopping kiosks it will install in Rite Aid Corp. stores may stay at 700 rather than the 4,500 it once anticipated, the software and technology firm announced Wednesday in a letter to shareholders.

DineEquity Appoints IHOP Chief Marketing Officer

DineEquity Inc. in Glendale has appointed former CKE Restaurants Inc. executive Brad Haley to oversee marketing initiatives for its IHOP brand. He will assume the post Aug. 14.

Radio’s Squeeze Play

Stations want to carry live broadcasts from Sports USA, but advertisers have other options.

Sports USA recruits a top sportscaster.

Goodwill Launches Youth Program in Valley

CAREER: Dual approach serves both job-seekers and companies with positions.

The Southern California branch of Goodwill Industries International Inc. is extending a helping hand to the Valley’s struggling teens and young adults through its new YouthSource Center in Panorama City.

Ventura Opens Office in China

TRADE: County to promote exports, investment in Shanghai.

Ventura County’s Small Business Development Center expands to China. What’s the benefit for local businesses?

BlackLine Falls on Quarterly Loss

Shares of BlackLine Inc. fell nearly 19 percent Friday even though the company released second-quarter financial results the previous day that topped Wall Street estimates for both revenue and earnings.

Cheesecake Reports Mixed Results

Cheesecake Factory Inc. on Wednesday released preliminary financial results for the second quarter, beating Wall Street estimates for earnings but missing on revenue.

SoCalGas Resumes Operations at Aliso Canyon

Southern California Gas Co. has resumed limited operations at its Aliso Canyon natural gas storage facility in Porter Ranch, the site of a massive methane leak in 2015 that forced more than 8,000 residents from their homes.

IHOP Launches First Food Truck

IHOP Restaurants has launched a cross-platform marketing campaign – complete with the company’s first food truck – to advertise its new French toasted donuts.

Avery Dennison Reports Sales Growth

Avery Dennison Corp. saw net income of $120 million in the second fiscal quarter, the Glendale labels and adhesive materials manufacturer disclosed Tuesday in filings with the Securities and Exchange Commission.

L.A. County Sues to Stop Reopening of Aliso Canyon

Attorneys for Los Angeles County have filed a request with the Superior Court of California to halt the reopening of the Southern California Gas Co.’s natural gas facilities at Aliso Canyon, the site of a methane leak that forced more than 8,000 residents from their homes in late 2015.

Ready for The Big One?

TECHNOLOGY: That’s the question Alan Farber asks when selling his emergency phones.

AdaptConn hopes to sell its satellite phones for the should-it-happen Big One.

Princess Adds Cruise Ships to ‘Medallion’ Fleet

TOURISM: Wearable device provides vacationers with digital concierge service.

Santa Clarita cruise company Princess Cruises, a subsidiary of Carnival Corp., has added to its line of ships featuring wearable “Ocean Medallion” devices.

New Name for Performing Arts Center: ‘The Soraya’

The Valley Performing Arts Center, a 1,700-seat venue located on the campus of California State University Northridge, has been renamed the “Younes and Soraya Nazarian Center for the Performing Arts” in recognition of a $17 million gift from the Nazarian family.

Salem Buys Finance Site TradersCrux

Salem Media Group in Camarillo has added investment information website TradersCrux to its growing portfolio of financial advisory services.

Valley Plastic Firms Settle With EPA

A pair of Valley plastic product manufacturers have reached settlements with the Environmental Protection Agency over violations of the Clean Water Act.

Avery Dennison Names CFO

Avery Dennison Corp. has appointed Gregory Lovins to the post of senior vice president and chief financial officer.

Cherokee Signs Distribution Partnerships

Cherokee Global Brands has established licensing agreements with two new distribution partners for its Hi-Tec and 50 Peaks brands, the company announced Monday.

Top Female Entrepreneurs

Women-owned businesses enjoy a run nationally and in the Valley region.

Profiles of women business owners.

Tease photo

Foster Youth Jobs Program Reflects on First Year

EMPLOYMENT: Hope2Work sees paycheck as key to ending homeless cycle.

It has been one year since Kathleen Mosqueda joined the pest control business of Agoura Hills real estate management company Strategic Acquisitions Inc.

Super Coffee Gives Shot at Better Brain

Immordl Energy rides ‘functional beverage’ trend into stores.

Coffee maker Immordl Energy formulates its own version of the latest beverage trend.

Valley Congressmen Talk Trade, Education

Congressmen Brad Sherman and Tony Cardenas took questions on taxes, trade and of course, President Donald Trump on Friday at the Valley Industry and Commerce Association’s annual Congressional luncheon.

Preview: Top Female Entrepreneurs

Women-owned businesses are “having a moment.”

Cherokee Reports Q1 Loss

Cherokee Global Brands released on Thursday its earnings for its first fiscal quarter of 2018, a little more than a week after announcing it had received a noncompliance notice from the Nasdaq Stock Market for failing to submit a quarterly report on time.

B. Riley Closes Wunderlich Acquisition

B. Riley Inc. has completed its acquisition of Wunderlich Securities, a wealth management firm based in Memphis, Tenn.

Semtech Buys Canadian Firm

Semtech Corp. will purchase Aptovision Technologies, a Canadian chipset maker for the audiovisual industry, for up to $75 million.

Salem Announces Radio Management Moves

Salem Media Group on Thursday announced that Val Carolin will replace Joey Hudson as general manager of the company’s Greenville, S.C. market. Hudson is leaving the post to assume a new role as general manager of Salem Radio Network’s “The Mike Gallagher Show.”

Lamps Plus Launches Canadian Website

Lamps Plus Inc. on Tuesday launched a Canadian version of its ecommerce website, the company’s first dedicated platform for a foreign customer base.

Avery’s Buyout of Chinese Firm Completed

Avery Dennison Corp. on Monday completed its acquisition of Yongle Tape Co., a Chinese manufacturer of cable harnessing and insulation tapes for automakers. The transaction had been announced Feb. 6.

Nestle Injects Fresh Cash in Freshly Food Service

INVESTMENT: $77 million will expand subscription meal firm’s geographic footprint.

Less than a week after announcing plans to restructure its U.S. candy business, Nestle USA made another move that could be interpreted as an attempt to give its brand a more nutritious image.

Militia Site Grabs Eyes, Advertisers

Resource for vets attracts 1.4 million monthly pageviews.

Jobs website for veterans proves success for founder.

Nonprofit Takes Fallen Fruit to the Food Bank

LIST: Food Forward, other organizations look to foundations for funding.

Food Forward’s rise thanks to fallen fruit.

PREVIEW: Build It and They Will Come

Probiotic supplement maker Natren Inc. broke ground in early June on a 7,000-square-foot addition to its Westlake Village manufacturing facility – even though the company does not yet have the demand to warrant that much space.

Nestle Invests in Subscription Meal Service

The U.S. arm of Nestle has acquired a minority stake in Freshly Inc., a subscription meal service startup in New York.

Morton Joins Boys & Girls Clubs Board

The Boys and Girls Clubs of the Greater Conejo Valley has named Alissa Morton to its board of governors.

Rams, United Way Announce Partnership

Football season is still months away, but the L.A. Rams have already scored a touchdown in community service with a new education- and poverty-focused partnership with United Way of Greater Los Angeles.

Film Rental House Ver Names CEO

Film production equipment provider Ver, headquartered in Glendale, has named Digby Davies as its new chief executive.

Cal Lutheran Launches State's First Water Market

California’s first water market for individual landowners opened Tuesday in Ventura County, giving farmers on the Oxnard Plain a centralized channel for buying and selling groundwater.

Leader Exits Boys & Girls Clubs

Boys & Girls Clubs of the Greater Conejo Valley on Monday announced the resignation of Mark Elswick, the organization’s chief executive.

What Made PizzaRev a Prime Takeover Target?

ACQUISITION: Ex-McDonald’s executive takes majority stake in custom pizza chain.

Restaurant franchisor PizzaRev Inc. has been acquired by an investment firm headed by a former McDonald’s Corp. executive.

Fuss Over Food

REGULATION: Nonprofit tackles lack of quality control workers.

Glendale company starts nonprofit in response to FDA’s new food safety law.

Warner Center Office Building Changes Hands

A 64,000-square-foot Warner Center office building has sold for $14.5 million, according to CoStar Group Inc.

Boys & Girls Clubs Gain Board Member

The Boys & Girls Clubs of the Greater Conejo Valley has added Kim Woods to its board of governors.

Simulations Plus Closes on Purchase of Liver Software Firm

Simulations Plus Inc. on Thursday completed its acquisition of Dilisym Services Inc., a North Carolina software company that makes a program for modeling drug-induced liver damage. Simulations Plus had previously announced its intention to buy the company on May 1.