Sherman Oaks-based Cinedigm Corp. has signed a development deal with Outlook Co., a Baltimore multimedia organization run by former NFL star Trevor Pryce.
Cinedigm will serve as the development and distribution partner when Outlook’s digital network is ready to launch, according to a statement from the company. Distribution will include third-party platforms, a linear channel, home entertainment licensing support, and ad-based as well as subscription-based services.
Outlook is the brainchild of 14-year NFL player Pryce, who wrote “Kulipari: An Army of Frogs,” an award-winning young adult novel and comic series. It was adapted into an animated series by Netflix in 2016.
“We couldn’t be more excited to be working with Cinedigm on our new channel, which was nothing more than an idea when we met them,” Pryce said in a statement. “They understood the vision from the very beginning, and have been supportive in all facets of this partnership.”
On Thursday, shares in Cinedigm (CIDM) closed up 12 cents, or 6.7 percent, to $1.92 on the Nasdaq.