The organization formerly known as Antelope Valley Hospital announced Wednesday the launch of its new logo and new name – Antelope Valley Medical Center, or AVMC.
The medical center, which has been providing health care services for the region since 1955, said in a statement that the new name and brand reflects on its history, present and future.
“The Antelope Valley population is steadily growing and with the extended need for advanced medical services in this region, our new name and brand symbolize the positive changes the hospital will make to secure the medical care needed for our patients,” Dr. Abdallah Farrukh, board chairman for the Antelope Valley Healthcare District, said in a statement.
The Lancaster-based medical center recently added new services, including two new heart procedures, a bariatric program and a thrombectomy procedure that can save stroke patients’ lives. AVMC also brought Antelope Valley Outpatient Imaging Center under its management to offer broader outpatient radiology services. These developments are flanked by plans for AVMC to open a behavioral health and rehabilitation hospital.
“Given all that the hospital has endured in the last two years, AVMC managed to successfully scale its services, while preparing to expand its footprint in the Antelope Valley. We must make the necessary changes now, as we prepare for the future,” Edward Mirzabegian, AVMC’s chief executive, said in a statement.
Mirzabegian added that the rebranding better reflects the comprehensive care that AVMC provides.