Investors Put $55 Million Toward Search Engine Marketer

Search engine marketing firm ReachLocal Inc. received $55.2 million funding for the expansion of its digital advertising and marketing operations. Rho Ventures led the round of funding for Woodland Hills-based ReachLocal. The investment group also includes Galleon Crossover Fund and VantagePoint Venture Partners, a previous investor in ReachLocal. ReachLocal has raised a total of $67.9 million in equity financing since 2004.