Lidia Ortiz, owner of the Headline Salon in Woodland Hills, didn’t set out to become an entrepreneur. But the salon where she had been working closed, and she suddenly found herself out of a job. She went to another salon and found the owner was willing to sell the business, opening the door for her to buy it. She now has five stylists on the premises. A native of Mexico who came to the U.S. as a teenager, Ortiz said that being Hispanic does not affect her business because she cuts hair for customers from all different backgrounds. “We live in a multicultural world,” she said. 

What inspired you to start your business?

I never planned on opening a business. The salon I was working at closed, and I had to move. I walked down the street to the next salon and asked the owners if they wanted to sell. They said yes and I bought the salon with the small amount of money that I had saved.


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