Jason Latimer, a magician and entertainer, developed his company WonderFirst to build his speaking and content creation career. In conjunction with Sony Pictures Global Relief Fund for COVID-19, he recently launched the Impossible Science YouTube channel to bring his videos to life and convert STEM illusions, experiments and lessons from museums into an online video series to help educators with distance learning. Impossible Science recently announced its partnership with the Los Angeles Unified School District and the L.A. County Office of Education to provide resources for free to more than 80 public schools, 350 charter schools, 150 private schools and all of their STEM affiliates in Southern California. And starting this month, Impossible Science will be featured on SoCal PBS to make it accessible to students who do not have access to the internet. 


Question: What inspired you to start your business?

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