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Preview: Insurer Peddles New Online Policy

Hixme Insurance Solutions Inc. has a vision for the future of health insurance and it has found a few wealthy investors who share it. Last month, the Agoura Hills company landed $10.5 million of venture capital in a Series A funding led by Kleiner Perkins Caufield & Byers, a prominent Silicon Valley venture firm. Past Kleiner Perkins investment targets include Google Inc., Amazon.com Inc., Genentech Inc. and Twitter Inc. The Hixme vision involves the way companies provide health insurance for employees. Traditionally, employers select a few group insurance plans and offer them to workers. In the Hixme version of the future, companies will offer to pay a set amount for each employee’s insurance, but the worker will choose his or her plan online from a network of carriers. Hixme’s offices have the vibe of a Silicon Valley startup rather than an insurance company. Floor-to-ceiling whiteboards are covered with fresh ideas, while employees play musical instruments at their desks and executives engage in a game of foosball. But executives say they are serious about insurance market reform. Read the complete story in the Nov. 2 edition of the San Fernando Valley Business Journal.

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