KahnMedia has been chosen by B&M Automotive Group to handle public relations and communications duties.
B&M includes B&M Racing and Performance and Hurst Shifters, both located in Chatsworth.
The Encino-based Kahn team will work with B&M Automotive Group management on strategic planning initiatives, and the development and implementation of social media marketing campaigns to increase brand visibility, sales and consumer awareness, promote the latest products and provide on-site event support.
Since 2010, Kahn Media has represented Flowmaster Exhaust, another B&M Automotive Group company, and now adds Hurst and B&M Racing, both of which have rich histories in the racing and performance industry, said company President Dan Kahn.
“These companies helped found an entire industry,” Khan said in a prepared release. “Telling their stories through PR and social media will be an honor.”
B&M Racing and Performance focuses on developing automatic transmissions for the racing and high-tech enthusiast market. Hurst Shifters builds manual transmission shifters for new cars, race cars, and cutting-edge paddle shift technology for modern supercars.